Hello!
I'm Julie and I'm a
graphic designer.
ABOUT
I love designing things
that are both useful
and beautiful.
I started good eye design in Bellingham, WA in 1998. For 25 years I’ve had the pleasure of providing design and marketing services to city and government agencies, small and large businesses, and many nonprofit and community-focused organizations. My professional partnerships with photographers, illustrators, copywriters, and programmers let me customize the perfect team for any size project.
Good eye design creates everything from full brand identities, collateral, ad campaigns, and videos—to websites, murals, signage, packaging, and vehicle wraps.
I’m thankful to have collaborated with a number of dream clients: people who are doing important work—and are genuinely nice, curious, adventurous, and smart. It’s a joy to provide design that amplifies their organization’s impact.
![](https://www.goodeyedesign.com/wp-content/uploads/2023/12/Greenline.jpg)
“Design creates culture. Culture shapes values. Values determine the future.”
Robert L. Peters
good eye works
![Graphic wraps of WTA Bright Ride buses were a vivid departure from the rest of their white fleet.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/1_Graphic-Wraps-of-WTA-buses-768x384.png)
![Graphic wrap of a WTA GREENLINE shelter indicating service every 15 minutes on the GO Lines.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/2_WTA-GO-Line-shelter-wraps-768x384.png)
![WTA GO Line collateral mailers and bus passes](https://www.goodeyedesign.com/wp-content/uploads/2023/12/3_WTA-GO-Line-collateral-768x384.png)
![WTA REDLINE shelter graphic wrap indicating service every 15 minutes on the GO Line.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/4_WTA-GO-Line-shelter-wraps-768x384.png)
![Primary bus design selected for the majority of the WTA fleet in 2011.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/5_Primary-design-for-WTA-bus-fleet-768x384.png)
![Primary WTA fleet design adjusted with green for several of their hybrid style buses.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/6_Design-for-WTA-Hybrid-bus-fleet-768x384.png)
![Whatcom Smart Trips logo identity](https://www.goodeyedesign.com/wp-content/uploads/2023/12/7_Smart-Trips-logo-identity-768x384.png)
![Port of Seattle Annual Report 2020](https://www.goodeyedesign.com/wp-content/uploads/2023/12/12_Port-of-Seattle_Annual-Review-768x384.png)
![VISA Research Paper: Insights from Uzbekistan, 2023.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/11_VISA-research-paper_Insights-from-Uzbekistan-768x384.png)
![VISA Research Paper: Insights from Mexico 2022.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/10_VISA-research-paper_Insights-from-Mexico-768x384.png)
![Whatcom Community Foundation Annual Report: Reflecting on Community Resilience and Renewal 2022](https://www.goodeyedesign.com/wp-content/uploads/2023/12/9_Whatcom-Community-Foundation-Annual-Report-768x384.png)
![Your Bike Looks Good on You poster campaign encouraging women to ride.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/8_Your-Bike-Looks-Good-on-You-promotion-768x384.png)
![Customer Service Standards manual for Seattle Tacoma International Airport (SEA).](https://www.goodeyedesign.com/wp-content/uploads/2023/12/13_Seattle-Tacoma-Intl-Airport-Customer-Service-Standards-768x384.png)
![Fly Healthy at SEA guidebook for employees and vendors of Seattle Tacoma International Airport 2020.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/14_Fly-Healthy-at-SEA-768x384.png)
![Days for Girls International Annual Report](https://www.goodeyedesign.com/wp-content/uploads/2023/12/15_Days-for-Girls-Intl_Annual-Report-768x384.png)
![Days for Girls International Update Report](https://www.goodeyedesign.com/wp-content/uploads/2023/12/16_Days-for-Girls-Intl_Update-768x384.png)
![Design of Pickford Film Center logo and exterior signage for new venue.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/17_Pickford-Film-Center-logo-signage-system-768x384.png)
![Pickford Film Center lobby mural / donor thank you wall.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/18_Pickford-Lobby-Mural_Donor-thank-you-768x384.png)
![Community Food Co op new logo identity and exterior signage and banners.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/19_Community-Food-Co-op-Logo-and-signage-design-768x384.png)
![Joe's Garden logo design for logo totes.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/20_Joes-Garden-logo-totes-768x384.png)
![Whatcom Museum and Lightcatcher brochure.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/21_Whatcom-Museum-Brochure-768x384.png)
![Collateral for Whatcom County Library System's Whatcom READS program. Poster and book design.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/22_WCLSs-Whatcom-Reads-collateral-768x384.png)
![WTA's Go your own way youth poster campaign.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/27_Go-your-own-way_Youth-campaign-for-WTA-768x384.png)
![Washington State Tourism poster and card collateral.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/26_Washington-State-Tourism-posters-cards-768x384.png)
![Annual Ski to Sea poster campaigns.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/25_Ski-to-Sea-poster-campaigns-768x384.png)
![Future of Flight Aviation Center and Boeing Tour brochure, Everett WA.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/24_Future-of-Flight-aviation-center-Everett-WA-768x384.png)
![Whatcom County Library System's RAISE A READER identity. Illustrations by Johnny Mac.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/23_Raise-a-Reader-logo_illustration-by-Johnny-Mac-768x384.png)
![Whatcom Community College International Students brochure.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/28_Whatcom-Community-College-International-Student-brochure-768x384.png)
![Logo design tee for Seattle's Classical KING 98.1 FM station.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/29_Classical-KING-98.1-FM_Logo-tee-768x384.png)
![Redesign of Common Thread Farm's logo identity.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/30_Common-Threads-Farm-logo-identity-768x384.png)
![Design of Common Thread's "Let's eat!" food truck that serves free meals to underserved kids.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/31_Common-Threads-Farm-food-truck--768x384.png)
![Infographic for employees of Seattle Tacoma International Airport highlighting the customer experience.](https://www.goodeyedesign.com/wp-content/uploads/2023/12/32_Welcome-to-SEATAC-infographic-768x384.png)
![Logo for Washington State Center for Employee Ownership](https://www.goodeyedesign.com/wp-content/uploads/2024/02/33_logo-for-Washington-State-Center-for-Employee-Ownership-1-768x384.png)
![Logo for Latino Advocacy and Leadership Association](https://www.goodeyedesign.com/wp-content/uploads/2024/02/34_logo-for-Latino-Advocacy-and-Leadership-Association-768x384.png)
videos
past and present clients
Whatcom Transportation Authority
Whatcom Smart Trips
Whatcom READS
Whatcom Museum
Whatcom County Library System
Whatcom Council of Governments
Whatcom Community Foundation
Whatcom Community College
Western Washington University
Washington State Tourism
Washington Healthcare Access Alliance
VISA
Village Books
United Way
Snohomish County Tourism Bureau
Semiahmoo Resort
Seattle Tacoma International Airport
Scenic WA
Renton Regional Community Foundation
Port of Seattle
Pickford Film Center
Opportunity Council
National Center for Deafblind
Max Higbee Center
Living by Laura
Joe’s Gardens
Future of Flight
Farm Partner Living
Day for Girls International
Community Food Co-op
Common Threads Farms
Classical KING 98.1 FM
City of Lynnwood
City of Edmonds
City of Bellingham
City Lights Cinema
Chuckanut Health Foundation
Bellingham Whatcom County Tourism
Bellingham Chamber of Commerce
contact
Have a question or a design project you’d like to discuss?
Get in touch!
good eye design
Julie DeFoer
studio: 360.714.8608
mobile: 360.812.5684
email: julie@goodeyedesign.com